{"id":68499,"date":"2026-02-04T06:43:53","date_gmt":"2026-02-04T06:43:53","guid":{"rendered":"https:\/\/smallseokit.com\/blog\/?p=68499"},"modified":"2026-02-04T06:43:55","modified_gmt":"2026-02-04T06:43:55","slug":"meesho-stock-listing","status":"publish","type":"post","link":"https:\/\/smallseokit.com\/blog\/meesho-stock-listing\/","title":{"rendered":"Meesho Shares Make Blockbuster Dalal Street Debut, List at 46% Premium After Heavily Subscribed IPO"},"content":{"rendered":"\n<p>India\u2019s fast-growing e-commerce platform <strong>Meesho<\/strong> made a spectacular entry into the stock market on Wednesday, delivering one of the strongest technology listings of the year. The SoftBank-backed company debuted on <strong>Dalal Street at a massive 46% premium<\/strong> over its IPO price, reflecting overwhelming investor confidence in its business model, growth prospects, and long-term potential in India\u2019s digital commerce ecosystem.<\/p>\n\n\n\n<p>The stock opened at <strong>\u20b9161 on the Bombay Stock Exchange (BSE)<\/strong> and around <strong>\u20b9162 on the National Stock Exchange (NSE)<\/strong>, compared with the upper IPO price band of \u20b9111. The strong listing followed Meesho\u2019s <strong>\u20b95,421.20 crore initial public offering<\/strong>, which was subscribed an extraordinary <strong>79 times overall<\/strong>, making it one of the most sought-after public issues in recent years.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Landmark IPO for India\u2019s Consumer Internet Space<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/1.A-Landmark-IPO-for-Indias-Consumer-Internet-Space-1024x536.png\" alt=\"A landmark IPO highlighting Meesho stock listing in India\u2019s consumer internet space\" class=\"wp-image-68500\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/1.A-Landmark-IPO-for-Indias-Consumer-Internet-Space-1024x536.png 1024w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/1.A-Landmark-IPO-for-Indias-Consumer-Internet-Space-300x157.png 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/1.A-Landmark-IPO-for-Indias-Consumer-Internet-Space-768x402.png 768w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/1.A-Landmark-IPO-for-Indias-Consumer-Internet-Space.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">A landmark IPO highlighting Meesho stock listing in India\u2019s consumer internet space<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Meesho\u2019s public market debut is being widely viewed as a milestone for India\u2019s consumer internet sector, particularly for platforms focused on <strong>value-driven and non-metro markets<\/strong>. The company has built its brand around affordability, a zero-commission seller model, and deep penetration into Tier-2, Tier-3, and rural regions\u2014segments that represent the next major wave of online commerce growth in India.<\/p>\n\n\n\n<p>The enthusiastic response from investors places Meesho among the <strong>most closely watched tech listings of the year<\/strong>, alongside other digital-first companies attempting to prove that scale, efficiency, and profitability can coexist in India\u2019s competitive e-commerce landscape.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>IPO Structure and Subscription Details<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/2.-IPO-Structure-and-Subscription-Details-1024x614.webp\" alt=\"IPO structure and subscription details for Meesho stock listing\" class=\"wp-image-68501\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/2.-IPO-Structure-and-Subscription-Details-1024x614.webp 1024w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/2.-IPO-Structure-and-Subscription-Details-300x180.webp 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/2.-IPO-Structure-and-Subscription-Details-768x461.webp 768w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/2.-IPO-Structure-and-Subscription-Details.webp 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">IPO structure and subscription details for Meesho stock listing<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Meesho\u2019s IPO, which opened for subscription on <strong>December 3 and closed on December 5<\/strong>, consisted of a mix of fresh equity issuance and an offer for sale (OFS).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Breakdown of the Issue:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fresh Issue:<\/strong> Approximately \u20b94,250 crore<\/li>\n\n\n\n<li><strong>Offer for Sale (OFS):<\/strong> About 10.55 crore shares<\/li>\n\n\n\n<li><strong>Total Shares Offered:<\/strong> 27.79 crore<\/li>\n\n\n\n<li><strong>Total Issue Size:<\/strong> \u20b95,421.20 crore<\/li>\n<\/ul>\n\n\n\n<p>By the end of the bidding period, stock exchanges had received applications for a staggering <strong>2,197 crore shares<\/strong>, indicating unprecedented demand.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Institutional Investors Drive Record Subscription<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"550\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/3.-Institutional-Investors-Drive-Record-Subscription.png\" alt=\"Institutional investors driving record subscription for Meesho stock listing\" class=\"wp-image-68502\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/3.-Institutional-Investors-Drive-Record-Subscription.png 1000w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/3.-Institutional-Investors-Drive-Record-Subscription-300x165.png 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/3.-Institutional-Investors-Drive-Record-Subscription-768x422.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">Institutional investors driving record subscription for Meesho stock listing<\/figcaption><\/figure>\n<\/div>\n\n\n<p>The IPO\u2019s success was largely fueled by <strong>strong institutional participation<\/strong>, reflecting confidence from domestic and global funds.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Qualified Institutional Buyers (QIBs):<\/strong> Subscribed <strong>120.18 times<\/strong><\/li>\n\n\n\n<li><strong>Non-Institutional Investors (NIIs):<\/strong> Subscribed <strong>38.16 times<\/strong><\/li>\n\n\n\n<li><strong>Retail Investors:<\/strong> Subscribed <strong>19.08 times<\/strong><\/li>\n<\/ul>\n\n\n\n<p>The QIB category alone saw bids for over <strong>1,800 crore shares<\/strong> against an availability of just over 15 crore shares, underscoring the high level of conviction among professional investors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Grey Market Signals Pointed to a Strong Listing<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/4.-Grey-Market-Signals-Pointed-to-a-Strong-Listing-1024x684.webp\" alt=\"Grey market signals pointing to a strong Meesho stock listing\" class=\"wp-image-68503\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/4.-Grey-Market-Signals-Pointed-to-a-Strong-Listing-1024x684.webp 1024w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/4.-Grey-Market-Signals-Pointed-to-a-Strong-Listing-300x200.webp 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/4.-Grey-Market-Signals-Pointed-to-a-Strong-Listing-768x513.webp 768w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/4.-Grey-Market-Signals-Pointed-to-a-Strong-Listing.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Grey market signals pointing to a strong Meesho stock listing<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Even before the listing, market sentiment around Meesho\u2019s IPO was clearly bullish. Grey market premiums (GMPs) consistently suggested a strong debut.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>On <strong>December 7<\/strong>, Meesho\u2019s grey market premium stood at around <strong>\u20b942.5<\/strong>, implying a potential listing near \u20b9153.5.<\/li>\n\n\n\n<li>Earlier, on <strong>December 4<\/strong>, GMPs touched <strong>\u20b945<\/strong>, pointing toward a possible 40%+ premium.<\/li>\n<\/ul>\n\n\n\n<p>The actual listing exceeded most expectations, validating the optimism seen in unofficial markets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Stock Performance on Listing Day<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"590\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-1024x590.jpg\" alt=\"Stock performance on listing day for Meesho stock listing\" class=\"wp-image-68504\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-1024x590.jpg 1024w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-300x173.jpg 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-768x443.jpg 768w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-1536x886.jpg 1536w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/5.-Stock-Performance-on-Listing-Day-2048x1181.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Stock performance on listing day for Meesho stock listing<\/figcaption><\/figure>\n<\/div>\n\n\n<p>On debut:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>BSE:<\/strong> Meesho shares opened at \u20b9161, marking a gain of approximately <strong>45\u201346%<\/strong><\/li>\n\n\n\n<li><strong>NSE:<\/strong> The stock traded around \u20b9162, up nearly \u20b951 from the issue price<\/li>\n<\/ul>\n\n\n\n<p>The strong opening established Meesho as one of the best-performing IPO listings in recent times, especially within the technology and e-commerce space.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Business Model Built for Bharat<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/6.-Business-Model-Built-for-Bharat-1024x576.png\" alt=\"Business model built for Bharat supporting long-term Meesho stock listing growth\" class=\"wp-image-68505\" srcset=\"https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/6.-Business-Model-Built-for-Bharat-1024x576.png 1024w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/6.-Business-Model-Built-for-Bharat-300x169.png 300w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/6.-Business-Model-Built-for-Bharat-768x432.png 768w, https:\/\/smallseokit.com\/blog\/wp-content\/uploads\/2026\/02\/6.-Business-Model-Built-for-Bharat.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Business model built for Bharat supporting long-term Meesho stock listing growth<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Unlike traditional e-commerce giants that focus heavily on urban consumers and premium brands, Meesho has charted a different course. Its platform is designed primarily for <strong>price-sensitive consumers<\/strong> and <strong>small sellers<\/strong>, many of whom are entering online commerce for the first time.<\/p>\n\n\n\n<p>Key pillars of Meesho\u2019s model include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Zero commission for sellers<\/li>\n\n\n\n<li>Extremely competitive pricing<\/li>\n\n\n\n<li>High dependence on local and unbranded products<\/li>\n\n\n\n<li>Strong focus on regional languages and simplified user experience<\/li>\n<\/ul>\n\n\n\n<p>This approach has allowed Meesho to expand rapidly in non-metro India, where demand is growing faster than in saturated urban markets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Explosive User Growth Beyond Major Cities<\/strong><\/h2>\n\n\n\n<p>One of the most compelling aspects of Meesho\u2019s growth story is its <strong>user expansion outside India\u2019s largest cities<\/strong>.<\/p>\n\n\n\n<p>According to company disclosures:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Annual transacting users grew 46%<\/strong> between FY23 and FY25<\/li>\n\n\n\n<li>In FY25, <strong>19.9 crore users placed orders<\/strong> on the platform<\/li>\n\n\n\n<li>Of these, <strong>17.4 crore users came from outside the top eight cities<\/strong><\/li>\n<\/ul>\n\n\n\n<p>This highlights Meesho\u2019s dominance in Tier-2, Tier-3, and rural markets\u2014areas that analysts believe hold the biggest untapped potential for Indian e-commerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Financial Performance: Growth with Improving Efficiency<\/strong><\/h2>\n\n\n\n<p>Meesho\u2019s financials show a clear trend of <strong>strong revenue growth paired with improving cost discipline<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>FY25 Financial Highlights:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Revenue:<\/strong> \u20b99,390 crore (up 23.3% year-on-year)<\/li>\n\n\n\n<li><strong>Adjusted Loss:<\/strong> \u20b92,595 crore<\/li>\n\n\n\n<li><strong>EBITDA Losses:<\/strong> Continued to narrow significantly<\/li>\n<\/ul>\n\n\n\n<p>Analysts have pointed out that while Meesho is still loss-making, the <strong>pace of loss reduction is encouraging<\/strong>, especially given the scale at which the company operates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Improving Operating Leverage and Cash Flow<\/strong><\/h2>\n\n\n\n<p>Brokerage firm <strong>ICICI Direct<\/strong> noted that Meesho has demonstrated <strong>strong operating leverage<\/strong>, a critical metric for large-scale platforms.<\/p>\n\n\n\n<p>Key improvements include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Positive <strong>free cash flow for two consecutive years<\/strong><\/li>\n\n\n\n<li><strong>Last Twelve Months (LTM) free cash flow of \u20b9581 crore<\/strong> as of H1 FY26<\/li>\n\n\n\n<li>Rising contribution margins, indicating better unit economics<\/li>\n<\/ul>\n\n\n\n<p>These factors suggest that Meesho\u2019s business model is gradually moving toward sustainability.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Order Volumes and Platform Activity Surge<\/strong><\/h2>\n\n\n\n<p>Operational metrics underline the platform\u2019s rapid expansion:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Order volumes increased from 102 crore in FY23 to 183 crore in FY25<\/strong><\/li>\n\n\n\n<li>Contribution margins improved by <strong>200 basis points<\/strong>, reaching <strong>4.9%<\/strong><\/li>\n\n\n\n<li>The platform hosted <strong>15.4 crore daily active product listings<\/strong> in H1 FY26<\/li>\n<\/ul>\n\n\n\n<p>Meesho\u2019s \u201ceveryday low price\u201d strategy continues to drive high-frequency purchases, especially among budget-conscious consumers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Logistics Arm Plays a Key Role<\/strong><\/h2>\n\n\n\n<p>Meesho\u2019s logistics operations, powered by its in-house aggregation arm <strong>Valmo<\/strong>, have played a crucial role in improving efficiency.<\/p>\n\n\n\n<p>Valmo helps the company:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reduce delivery costs<\/li>\n\n\n\n<li>Optimize last-mile logistics<\/li>\n\n\n\n<li>Increase prepaid order share<\/li>\n<\/ul>\n\n\n\n<p>The rising proportion of prepaid orders has helped reduce cancellations and improve margins, addressing one of the long-standing challenges in Indian e-commerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Analyst Outlook: Optimism with Caution<\/strong><\/h2>\n\n\n\n<p>Market experts have largely welcomed Meesho\u2019s listing but caution that challenges remain.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Positive Views:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tier-2 and Tier-3 cities<\/strong> offer massive long-term growth<\/li>\n\n\n\n<li>Attractive valuation at <strong>5.3x market cap-to-sales<\/strong>, according to InCred<\/li>\n\n\n\n<li>Strong subscription reflects high institutional confidence<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Concerns:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sustained profitability remains unproven<\/li>\n\n\n\n<li>Supply-chain optimisation is still evolving<\/li>\n\n\n\n<li>Maintaining aggressive pricing while improving margins is challenging<\/li>\n<\/ul>\n\n\n\n<p>Prasenjit Paul, Equity Research Analyst at Paul Asset and Fund Manager of the 129 Wealth Fund, noted that while growth potential is strong, the <strong>sustainability of profitability in non-metro markets needs close monitoring<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Key Risks Investors Should Watch<\/strong><\/h2>\n\n\n\n<p>Despite its impressive debut, Meesho faces several risks:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>High dependence on cash-on-delivery (COD)<\/strong> orders, which increases fraud and return rates<\/li>\n\n\n\n<li>Intense competition from Amazon, Flipkart, and emerging quick-commerce players<\/li>\n\n\n\n<li>Pressure to balance affordability with margin expansion<\/li>\n\n\n\n<li>Rising customer acquisition and logistics costs<\/li>\n<\/ul>\n\n\n\n<p>How effectively Meesho manages these challenges will determine its long-term success as a listed entity.<\/p>\n\n\n\n<p><strong>Meesho IPO Listing Details<\/strong><br><em>Anchor:<\/em> Meesho IPO listing on BSE<br><a href=\"https:\/\/www.bseindia.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bseindia.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>India\u2019s fast-growing e-commerce platform Meesho made a spectacular entry into the stock market on Wednesday, delivering one of the strongest technology listings of the year. The SoftBank-backed company debuted on Dalal Street at a massive 46% premium over its IPO price, reflecting overwhelming investor confidence in its business model, growth prospects, and long-term potential in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":68506,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[89,1],"tags":[775,773,774,777,772,329,778,625,763,319,323,771,765,776,764],"class_list":["post-68499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-blog","tag-ai-driven-growth","tag-dalal-street-debut","tag-e-commerce-ipo-india","tag-heavily-subscribed-ipo","tag-india-ipo-news","tag-indian-stock-market","tag-investor-sentiment","tag-meesho","tag-meesho-business-strategy","tag-meesho-ipo","tag-meesho-shares","tag-meesho-stock-listing","tag-meesho-valuation","tag-online-retail-india","tag-startup-ipo-india"],"_links":{"self":[{"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/posts\/68499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/comments?post=68499"}],"version-history":[{"count":1,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/posts\/68499\/revisions"}],"predecessor-version":[{"id":68507,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/posts\/68499\/revisions\/68507"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/media\/68506"}],"wp:attachment":[{"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/media?parent=68499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/categories?post=68499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallseokit.com\/blog\/wp-json\/wp\/v2\/tags?post=68499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}